Description
We have a range of different social media courses, all of which can be studied online. In this award, you can choose any four from the range to allow you to build your business social media knowledge.
For a career in marketing, event management, or as an Exec PA, you need to be social media savvy, or you’re going to get lost. The same goes if you’re a small business owner. Whether using social media to market your products or services, build loyalty or provide customer service advice, you need to understand the full spectrum of tools available before deciding which to use. With our Social Media for Business Award under your belt, you’ll be able to create a strategy that’s highly tuned to your specific objectives.
This course has been designed to ensure you feel comfortable using platforms such as Twitter, Facebook and LinkedIn. We take the most popular social media platforms and work through these step by step. We also delve into how using video within your social media plans can boost your SEO, and we piece all the elements together to help you see how to create effective business strategies for social media engagement.
With options of event management, time management, web design, illustration and marketing essentials as electives, this award gives you the chance to hone your skills in other areas to become a well-rounded marketing professional – always useful for career development and for building up your CV. A Pitman Training Diploma is something employers recognise as a stamp of quality on your CV, and it can open many doors thanks to the world-class reputation of the Pitman Training brand.
This course provides you with the basic knowledge you need across key social media platforms, as well as an overview of how SEO and video for business can help. It goes much further than just scratching the surface, always considering the business benefits of using each platform.
Working through the different modules, you’ll start to feel comfortable with a number of different social media tools, and see how you could utilise these at different points within a social media strategy.
